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Writer's pictureDavid Burnell IV

Defying the Norms: The story behind our album title ||| D

Welcome to the thrilling realm of music distribution—a rollercoaster ride packed with excitement, twists, and turns. In this exhilarating ride, being different isn't just a choice; it's embedded in our DNA. Join us as we unveil the untold story behind crafting the title of our album, ||| D.


The Challenge: The saga began when the title "3D" echoed across the digital landscape after a swift Google search. It seemed like everyone and their mama had claimed it, with even rap groups trying to claim the title. But standing still wasn't an option. Despite owning the title back in the '90s, we knew we had to be creative.

Creativity Unleashed: In the spirit of innovation, we opted for ||| vertical bars to represent the digitized 3. However, the path to individuality wasn't without hurdles. Using "iii" caused chaos in capitalization on certain platforms—morphing into the confounding "Iii." Attempting lowercase "lll" brought predictable results; platforms transformed it into "Lll."

The Golden Ticket: Determined to beat the system and remain true to our vision, we delved deep into the keyboard characters. There, we unearthed the golden ticket—three vertical bars, III. Cue the celestial sound; we knew we had struck gold.

The Apple Music Twist: Our journey took an unexpected turn when Apple Music decided they weren't vibing with the ||| bars, bluntly stating, "We don't accept that." And just like that, we became simply 'D.' However, the universe smiled upon us as Spotify, along with a handful of other platforms, welcomed our unique title.

The Ongoing Struggle: While we may not have conquered every corner of the digital domain, our commitment to defying norms persists. We'll keep trying not to fit in, no matter how challenging it gets in these modern times.

Call to Action: Now, it's your turn to be part of this rebellious journey. Listen to our album, get lost in the beats, and share your top 3 tracks.

Most importantly, continue to march to your own frickin' program. Much love, y'all.

Now on Spotify: https://open.spotify.com/album/34NAD6FnKjZAp5ZGIHaXlf?si=oXk4lGMpTNOFJJ4G1wmSNg


Now on Apple Music: https://music.apple.com/de/album/d/1711287270?l=en-GB




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